How to get the parent name of a clicked element in GTM / Tag Manager

Simples:

Create a new Javascript Variable:

Call it whatever you like:

Here’s the javascript:

function() {
 
 var objectParentofClickedElement = $({{Click Element}}).parent();
 
 if ( objectParentofClickedElement) {
 return objectParentofClickedElement.text();
 }else 
 {return 'undefined';}
}

Preview and test the variable, for example you could click an element and see what it returns using the variables section.

Now you should be able to refer to use it in your triggers, tags and other variables.

Sharing is caring...Tweet about this on TwitterShare on FacebookPin on PinterestShare on LinkedIn

Leave a Reply

Your email address will not be published. Required fields are marked *